Qwest launches new ad campaign
By Sonia Kaur, Rocky Mountain News
Originally published 12:52 p.m., May 13, 2008
Updated 12:52 p.m., May 13, 2008
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Qwest Communications today launched a new consumer advertising campaign, which will run in 16 markets in the company’s 14-state residential service area.
“Get in the Loop” features customers sharing what they love about staying connected through technology offered by Qwest.
The Denver telco didn’t disclose how much it is spending on the campaign. In Colorado, the campaign is running in Denver and Colorado Springs.
Qwest recently replaced its advertising agency McClain Finlon Advertising of Denver with Draftfcb of Chicago, which created the new campaign.
Qwest said in a statement that the campaign builds on its six-year Spirit of Service brand.
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